Preliminary: Font options for 'OMG!'

Option One: Adelfy Font

This is a suitable font as it is clear, and easily read. It is ideal for the target audience as it is bold -this will attract them, even more so if it is a contrasting colour to the background. It is also ideal for the target audience as although the style of writing is slightly formal, the curl at the end of the 'G' and the uneven sides of the 'M' make the writing seem less formal. This makes this font perfect for young adults, because it is formal enough to seem adult, yet informal enough to seem slightly childish- but patronizingly so. However, I'm slightly worried this font may seem too feminine and may turn a male audience away, although by using a more male colour scheme this may outweigh the feminine style of the font, also accompanied by a more male font for 'Look at this?' it may make the magazine overall seem less female.

Option Two: Old Press

This font is more modern looking due to the graffiti style which is appealing to a more young audience. The rounded edges and missing patches in the writing make the font look ruff, which is also appealing to the audience as it makes the magazine look less formal and more modern. However, this could cause them to believe that it is not formal enough for a school magazine, but alongside more formal writing and relavent articles these negative connotations can be abolished. Contrasting with the last font however, I am slightly worried this font may be too male expecailly alongside a more male colour scheme. Although, if a more female font is used for the other part of the title, it may appealing to both male and female. This style of font is also specifically appealing as it is irregularly used in magazines due to its edginess. Another worry however, is that its not particularly clearly read although it isnt completely unreadable.

Option Three: Media Blackout

This font is particularly bold, this is ideal for a Masthead as it -especailly once in colour- stands out and the filled writing will ecentuate the boldness of the font and make it stand out even more. The rough edges of the font make the writing look modern, this is appealing to target audience as it is not too formal- ideal for a school magazine as it clearly diffrentiates student from teacher, highlighting who the target audience are. Also the uneven M and G again, make the font style look more edgy, appealing to the audience as it is not too patronizingly formal.